A Seed Fund’s Investment Checklist


With seed investments, failure is excusable. But having a poor process for making investment decisions is not. To help ensure that they are thoughtful about the commitments they make at Upside Partnership, they keep the following Investment Decision Checklist. For them to make an investment, not every question has to be answered affirmatively. But every question has to be asked. This allows them to proactively identify the risks in a company, and be self-aware of the blind spots in their decision. Very purposefully, the checklist is not a litany of metrics that a company must achieve in order to raise a round, rather it is a tool to invite both imaginative and critical thinking.

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