Eight Things To Know When Launching a New Product



1. Product Launches Require a Unique Marketing Plan
2. Understand the Communication Channels
3. Test Your Messages. Test the Product.
4. Review the Plan, and Review it Again
5. Don’t Ignore Public Relations
6. Unleash Your Employees on Social Media
7. Work With Your Partners
8. Set Goals. Establish Metrics. Constantly Measure the Progress

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