Which growth framework do you use and why?

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There are a huge amount of growth frameworks out there. From AARRR and ICE. I have personally given a few a go and am always looking to challenge my current approach and improve on the growth we are achieving. I’d like to know from the community which growth framework you use and why? The below post outlines a bunch of the frameworks out there: https://growthhackers.com/articles/7-modern-marketing-frameworks-every-startup-needs-to-know/

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